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After all, Mattel, which was highly involved in the script development and filmmaking process, has not historically embraced its enthusiastic queer fan base publicly. In retrospect, it’s easy to wonder if critics and audiences should have ever expected anything more from the film, which is a co-production of Mattel, the manufacturer of the famous doll, and Warner Bros.

Childrens coloring pages barbie driving movie#

“For a movie that spends so much time dissecting gender norms and highlighting the importance of diversity, I really wish ‘Barbie’ had openly acknowledged queer people,” Matthew Huff, an associate entertainment editor at Parade magazine, told NBC News after seeing the film at an early press screening.

In fact, in the end, the film pushes a surprisingly traditional view of society, in which straight and conventionally attractive men and women (or Barbies and Kens) rule the world. 'Barbie is like a drag performance of heterosexuality it’s so exaggerated that it exemplifies the ways that heterosexuality itself is constructed and performed.'Īnd Gay Times, a British LGBTQ news site, celebrated Friday, the day of the film’s official release, as “ Barbie day“ and called the world-renowned doll a “queer cultural phenomenon.”īut despite rumors, a healthy number of LGBTQ actors, a few coded minor characters and perhaps some wishful thinking, Greta Gerwig’s “Barbie” movie has nothing overtly queer about it.